Proprietary Courseware: What it Means, Why it’s Important

Viewpoints on training have shifted in recent years from providing a general educational base of knowledge for all employees to delivering precise information to accomplish specific tasks when it is needed. As businesses increasingly align training around the bottom line, they are becoming more attuned to their own content needs and are recognizing the value of gearing coursework to each role within operations and to each area of the business. Therefore, companies have been moving away from the general training content offered by many third party vendors and have instead partnered more closely with select firms to design and implement proprietary courseware.

While the initial cost of developing customized course plans for different functions of the business can prove higher, the long-term return on investment to the organization is considerably higher. By utilizing the subject matter experts within the organization to design the curriculum, you can guarantee that every facet of the training program offers tremendous value to the worker. By developing the courses in concert with externally sourced corporate training professionals, you can ensure that the content and the delivery method will have the maximum impact and long term benefits for all parties.

Every minute a workforce is in training sessions and not performing the functions for which they were hired, the company assumes a cost. Therefore, it is critical that this time be spent covering the specific content needed to keep current with certifications, learn new technologies to improve efficiencies or keep pace with changing environments. When training goals do not align with business goals, companies stand to lose money and workers don’t receive the knowledge and the skills necessary to perform, and advance, in their job functions.

Proprietary courseware designed for specific functions and needs eliminates wasted training cycles and can be delivered through a variety of methods that help keep workers on the job a higher percentage of the time. Things like web-based and on-demand training enable workers to access training information when it is needed most, when there are questions. Real time access to role based training is invaluable in increasing efficiency on the job. In simple terms, one wouldn’t read the entire dictionary to look up one term. In relation to training, workers don’t want to sit through – and companies can no longer afford to – foot the bill for general information training sessions when only specific knowledge is necessary to accomplish the task at hand.